Your path forward
starts here.
Perelaks helps business and HR leaders connect strategy to people and culture—so big plans stay on track and lead to real progress.
Founder. Strategist. Trusted Advisor.
I’m Angela Berg, and for over 20 years I’ve helped organizations connect people, culture, and strategy. As a former Partner at the world’s largest HR consulting firm, I’ve partnered with the C-suite to lead complex initiatives in strategic communications, HR program improvement, and culture transformation—helping clients navigate change, close execution gaps and sustain progress.
At Perelaks, I bring that same depth of experience—applied practically and flexibly. Whether I’m serving as an embedded fractional resource or delivering a high-impact project, I help HR and business leaders transform plans into measurable progress with credibility and impact.
Meet Angela Berg
How I Help My Clients
Fractional HR Support
Providing senior-level expertise and hands-on delivery when organizations need extra capacity or specialized leadership for critical functions or initiatives.
Explore Fractional Support →
Strategic Communication
Comprehensive strategy combined with high-impact campaigns that connect to business priorities, build trust and drive action.
Explore Strategic Communication →
Talent Program Optimization
Assessing programs to close execution gaps and optimize results.
Explore Talent Program Optimization →
Culture & Change Strategy
Designing and delivering change strategies that engage stakeholders, strengthen culture and ensure lasting adoption.
Explore Culture & Change →
How I Work with My Clients
Bringing a strategic yet practical mindset to every project
I’ve working with hundreds of companies—from high-growth startups to some of the world’s largest and most complex organizations.
This range of experience helps me anticipate challenges, navigate competing priorities and stakeholders and find solutions that work in the real world. I bring that mix of strategic depth and practical thinking to every project—no matter the industry, company size or culture.
Here’s what you can expect working with me:
Flexible partnership
Able to support any phase of work, from strategy and design to implementation and ongoing administration—filling the role you need most.
No one-size-fits-all solutions
Best practices are a helpful starting point—but real impact comes from tailoring strategy and implementation to your people, context and goals.
Engagement at every level
Skilled at working across geographies, functions and roles—including the Board and C-Suite—to ensure alignment and
buy-in.
Evidence-driven design
Whenever possible, leverage data and insight to inform programs upfront—not just to measure results afterward.
Focused execution
Helping you focus time and resources where they most matter, respecting capacity while maximizing impact.
Client Projects Making an Impact: A Few Favorites
1
Building a Scalable Mentorship Program
Designed and launched a structured mentorship program for a growing mid-size organization, aligning the initiative with business goals and development priorities. Developed a framework, matching process, and launch/onboarding collateral that drove strong participation in the first year — and is now being leveraged in other segments of the company.
My project highlight: Creating a matching process that paired mentors and mentees based on shared growth goals, not just job titles.
2
Translating a Unique Corporate Culture Into an Authentic Statement
Collaborated with executive leadership to replace a legacy policy with a new, values-driven culture statement. The project included stakeholder alignment, message development, and communication planning to ensure a smooth transition and broad stakeholder adoption—which was achieved.
My project highlight: Using ChatGPT to test the new message platform with simulated internal and external audiences to pressure-test tone and clarity before rollout.
3
Stepping In to Provide HR Support
Partnered with a growing company to provide fractional HR leadership, focusing on both strategy and implementation. Designed an enhanced onboarding process for new hires and developed manager training on key talent topics to support growth and consistency across the organization. Delivered results without the cost or ramp-up time of a full-time hire.
My project highlight: Working as an embedded member of the team.
